"Social Media Influence" in Ananta is the in-fiction online ecosystem on the player's phone. The full gameplay layer that turns it into a tracked progression mechanic is documented on the Social Media Influence System page.
Quick Reference
Social media is woven into the broader city life of Nova City. Both the player character and NPCs maintain feeds. Official copy frames it as a "secret weapon" used alongside investigation and combat. Players can browse the in-game feed on their character's phone and examine NPC phones to read their messages and chat histories.
See Also
Social Media Influence System is the full gameplay progression layer, including
Taffy's million-follower goal, the connection to Reputation System, and how viral moments tie into the broader influence economy.