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Happy Elements - Version 8 vs Version 9
May 17, 2026, 07:22 AM
Trimmed Notable Games subsection per scope; sibling-company titles and adaptations removed
Jun 8, 2026, 11:22 PM
Removed duplicate in-body wikilinks
11Overview22Happy Elements is a game development and publishing company established in June 2009 in Beijing, China. The company is the parent corporation behind both Silver Studio (developer of Silver Palace) and Elementa (global publisher). Their corporate tagline is "Make the world happy through games." The co-founder and CEO is Haining Wang, and the company is headquartered in Beijing's Haidian District.44History and Founding66Happy Elements was founded in June 2009 in Beijing. The company initially focused on social and casual mobile games for the Chinese market. Over time, the company expanded both its game portfolio and its geographic reach, establishing offices in multiple Chinese cities and eventually branching into international markets through subsidiary companies.88In 2010, Happy Elements established Happy Elements K.K. in Japan, which would go on to become one of the company's most productive divisions. The Japanese subsidiary operates with a notable degree of independence from the Chinese headquarters, developing and publishing its own titles for the Japanese and global markets from its base in Kyoto.1010Office Locations1212Happy Elements maintains a broad operational footprint across Asia:1414LocationDetailsBeijing, China(Corporate headquarters, Haidian District)Shanghai, China(Home of Silver Studio)Shenzhen, China(Additional development office)Kyoto, Japan(Happy Elements K.K. headquarters, Cacalia Studio)Tokyo, Japan(Grimoire Co., Ltd. and Elementa Japan office)Singapore(Elementa global headquarters)1616Key Sub-Studios and Subsidiaries1717Happy Elements operates through several specialized subsidiaries and studios, each with its own focus area:1919StudioDetailsHappy Elements K.K.(Japan, est. 2010): The Japanese arm of the company, headquartered in Kyoto. It operates independently from the Chinese HQ and has developed some of the company's most successful titles.Cacalia Studio(Kyoto): A studio within Happy Elements K.K. focused on original IP development.Grimoire Co., Ltd.(Tokyo, est. 2014): Originally founded as a subsidiary of Drecom Co., Ltd. in March 2014. Happy Elements acquired Grimoire in October 2016 for approximately 230 million yen. This adds to the company's Tokyo presence.Elementa(Singapore, est. 2021): The global publishing subsidiary that handles international distribution. See the dedicated Elementa article for details.Silver Studio(Shanghai): The development team building Silver Palace. See the dedicated Silver Studio article for details.2121Happy Elements operates a multi-IP mobile-focused catalog across its Japanese and Chinese teams. Silver Palace, developed by its Shanghai-based Silver Studio subsidiary, is the company's first push into the AAA open-world action RPG space and the first title released under the Silver Studio name.2222Corporate Chain to Silver Palace2424The connection between Happy Elements and Silver Palace follows a clear corporate chain:2626Happy Elements (parent company, headquartered in Beijing)Elementa (global publishing subsidiary, headquartered in Singapore)Silver Studio (development studio, based in Shanghai)2828Silver Palace marks a departure from Happy Elements' traditional focus on mobile-first titles and idol/RPG franchises. The move into an open-world action RPG built on Unreal Engine 5 for PC, mobile, and console platforms signals the company's ambition to compete in the AAA free-to-play space.3030Industry Position3232Happy Elements occupies a notable position in the Chinese and Japanese gaming industries. The company's dual-market approach, with semi-independent operations in both China and Japan, has allowed it to build successful IPs on both sides. With Silver Palace, the company is making its first major push into the competitive open-world action RPG market.
