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Tokyo Game Show 2025
April 27, 2026 at 07:27 PM
Initial version (2026-04-28)
Tokyo Game Show 2025 (TGS 2025) was Neverness to Everness's second consecutive Tokyo Game Show appearance, running from September 25 to 28, 2025. The event hosted the world's first playable demo of the game's mobile version, accompanied by the "Next Stop: Tokyo" trailer released ahead of the show. Supporting activations included a stamp rally, popular cosplayer appearances, and a celebratory campaign on X (Twitter).
TGS 2025 was the moment Hotta Studio demonstrated that Neverness to Everness was a fully cross-platform launch. The PC and PS5 versions had been playable at Gamescom 2025 the previous month; TGS 2025 added the mobile version to the publicly playable lineup, completing the demonstration of the game's full platform reach ahead of the April 29, 2026 launch.
Detail | Value |
|---|---|
Event | Tokyo Game Show 2025 |
Dates | September 25 to 28, 2025 |
Location | Makuhari Messe, Chiba, Japan |
Trailer | "Next Stop: Tokyo" (1 minute 30 seconds) |
Mobile Demo | First playable mobile version in Japan |
Supporting Activities | Stamp rally, cosplayer appearances, X campaign |
Perfect World Games and Hotta Studio released the "Next Stop: Tokyo" trailer ahead of TGS 2025. The 90-second video showcased combat, mini-games, and the character roster, framing TGS as the next major beat in the pre-launch marketing campaign. The trailer's title ("Next Stop: Tokyo") explicitly positioned the event as the planned destination for fans following the game's tour through major events.
The headline announcement of TGS 2025 was the first playable mobile demo in Japan. Attendees could try Neverness to Everness on iOS and Android handheld devices, exploring the game's strange anomalies and new gameplay mechanics optimized for mobile play. This was the first public hands-on opportunity for the mobile version of the game; the PC and PS5 versions had been playable at earlier events but the mobile build had been kept internal until TGS.
The mobile demo demonstrated the game's commitment to platform parity. Rather than treating mobile as a stripped-down companion experience, Neverness to Everness delivers the full game on iPhone 12 Pro and newer, plus Android devices with Snapdragon 855 or equivalent. The TGS 2025 demo gave press and the public a first-hand chance to verify that the mobile experience matched expectations set during the marketing campaign.
A stamp rally encouraged attendees to visit multiple stations on the show floor connected to the game. Completing the rally typically yielded promotional merchandise or in-game reward codes redeemable through the eventual PWG account system.
Popular cosplayers attended the booth, drawing crowds and creating recognizable visual marketing moments. Cosplay-friendly costume design is a recurring theme in the game's marketing, with characters like Hotori, Nanally, and Sakiri featuring distinctive looks that translate well to in-person reproduction.
Concurrent with the show, the official @NTE_GL X account ran a celebratory campaign that amplified TGS attendance, surfaced gameplay clips from the show floor, and engaged with the community in real time. The campaign provided a live channel for non-attendees to follow the announcements and demos.
The mobile demo gave players a curated slice of the game's content, including:
Combat against several anomalies
Open-world exploration around portions of Hethereau
Mobile-optimized controls and keybinds with virtual on-screen joysticks
Performance characteristics on iOS and Android handheld devices
Visual quality showcase to demonstrate the platform did not require visual compromises that destroyed the experience
Tokyo Game Show 2025 served three strategic purposes for the launch:
Mobile parity proof. Demonstrating mobile playability removed a key uncertainty about whether the cross-platform claim would hold up at launch.
Japan-specific marketing. Japan is a key market for gacha titles; TGS 2025 ensured that Japanese players had direct hands-on access during a major industry event.
Pre-launch hype escalation. Following the Co-Ex Test recruitment opening in December 2025, TGS 2025 provided the September visibility moment that helped sustain pre-registration momentum through the winter.
